Multinational Enterprise Structures the Economy

A significant player in the universal political economy is the global company or worldwide endeavor as these structures of economy are normally alluded to. These are business or firms that hold workplaces as well as significant creation offices in at least two unique nations. The worldwide enterprise thusly is any business whether private or open that expands its creation offices or sets out in tremendous interests in capital across national limits. Since the finish of World War II, the rule western nations of Europe and the United States have for some time been the principle base camp of these worldwide companies, while the lesser created countries of the world have been the locales for these partnerships auxiliary markets and creation offices. On the topic of these global companies, there exist two superior hotspots for the political theory understudy in worldwide political financial matters. The first is Richard Caves, whose article â€Å"The Multinational Enterprise as an Economic Organization† clarifies the creation and presence of the global partnerships as an office to all the more effectively transport capital across universal outskirts. The other source Osvaldo Sunkel, in his article â€Å"Big Business and Dependencia: A Latin American View† accepts the worldwide enterprises have been a significant political, financial and social limit to unadulterated monetary development in Latin America and has put a choke hang on their own endeavors to enter the worldwide market. Richard Caves† perspective is that worldwide partnerships go about as a facilitator to the development and exchange of the difficult to value resources of a global firm. Explicitly as far as business and exchange, there are fabricated products, which are anything but difficult to move across universal limits basically. However, inside the market there are numerous conditions where exchanges are difficult to difficult to finish because of the business sectors capacity to set up a reasonable cost on specific resources. The explanation behind this failure isn't because of the idea of the economy mind you, it is that these advantages are non-physical. Resources, for example, licenses and copyrights, the new innovations that emerge from them and administrative skill are on the whole resources that cross universal limits. As indicated by Caves, the global enterprise is in presence to move these benefits across universal fringes. The global enterprise in this procedure takes on three unique models as indicated by Caves. The first is a multi-plant firm that creates similar merchandise in a few topographically various areas. This is the static model of â€Å"horizontal multi-plant enterprise† as Caves alludes to it. It is the most altogether essential sort of Multinational Corporation. The processing plants abroad are controlled under basic administration, and are run and worked in the most financially savvy areas of creation. By and large of the flat multi-plant undertaking, the items or their belongings are versatile between national markets. This flat venture will deliver merchandise that may expostulate however won't have a short life expectancy of profitability. The subsequent model is the â€Å"vertically incorporated global enterprise†; this is an organization wherein the yields of the corporation†s plants fill in as contributions to one more of the corporation†s plants. This is utilized as a rule to diminish the expense of creation of specific merchandise. Semiconductors for instance are made by the propelled experts in exceptionally industrialized nations, while the way toward patching the wires and sheets of the conveyors should be possible in a lower-wage nation. The third kind of global firm is the â€Å"diversified company†, which is an organization whose plants information sources and yields are neither evenly nor vertically related. The explanation behind the production of this firm is the global companies offered to expand the broadening of the corporation†s interests abroad. This is done to expand the suitability of an organization, regardless of whether it is to blow up stock costs or some other self-assertive objective of the enterprise. This view is very unique in relation to the perspective on Osvaldo Sunkel, in his article â€Å"Big Business and Dependencia: A Latin American View† Sunkel exposes the possibility of Dependencia: Which is the control of Latin American markets by United States and European global partnerships. This control of Latin American industry for well more than 200 years by the US and Europe has drastically adjusted the financial improvement of this district. What's more, has added to the agreement of their present markets since the 1930†³s, which has prompted a monetary stagnation for some Latin American nations. Sunkel uncovers a few focuses that show how the worldwide enterprises, be them Horizontal or Vertical. How these organizations don't profit the nation that houses the auxiliary, additionally the enterprises home nation benefits many occasions over than the abused nation. Sunkel†s contention is exceptionally clear; the very foundation of the Latin American economy depends on a chain of importance, though the center countries of the world†s economy utilize their solid situations to abuse the more vulnerable economies. Robert Gilpin alludes to this as Structuralism; it is a significant way of thinking in universal political economy. This hypothesis of â€Å"Dependencia† causes numerous socio-political, and socio-conservative issues in the Latin American nations. Sunkel states that when the more impressive United States set progressively fabricating buildings in Latin America the nearby focuses of creation were either gulped by the bigger organization or put bankrupt by the lower costs of monster combination. This prompted the possible diminishing in trading that profited the neighborhood advertise. Sunkel, makes this point clear: that the exchange between the center countries and Latin American never left abuse much the same as the imperialism of 200 years prior. Though Europe used to undercut the nearby populace and endeavor the common assets, the center countries presently utilize the enormous companies to do this. A majority of Latin American exchange has been supplanted with this intra-firm/organization move of items. It benefits the center country significantly more, in light of the fact that not exclusively does a heft of the item or material go to the corporation†s home nation, yet in addition most of the benefit follows a similar line. This absence of genuine exchange and a convergence of riches in the center countries have made the Latin nations considerably increasingly attached to the first class through tremendous credits and help from the IMF and World Bank. Caverns and Sunkel share altogether different outlooks, while Caves accepts that the global enterprise expands the extent of the world economy. Sunkel accepts that it misuses the Latin American market, by lessening the legislative hall in the common laborers and white collar class the partnerships take state house from the nearby economy that could be utilized to improve the social condition.

Utopia or dystopia free essay sample

â€Å"The Giver† by Lois Lowry resembles some other novel and to each novel there are two thoughts and ideas that you may apply to the novel; the one every individual considers is controlled by the diverse explanation and translation the book. In examination of the structure of Jonas’s people group, some may discuss that the network is a perfect world or an oppressed world. Some may guarantee of it being a perfect world dependent on the way that they need their reality to be and that is diverse dependent on every one assessment of an ideal world, while others may contend of it in being an oppressed world and asserting that it isn't fit for living, possibly somebody has a valid statement there. There are various things in the ordinary network than in Jonas’s people group some might be acceptable and some might be awful. The Givers people group is especially not the same as our own locale; again everybody has their own meaning of the word ordinary in this world. We will compose a custom article test on Perfect world or oppressed world or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Jonas’s people group may vary from numerous networks dependent on a couple of focuses, one of these focuses is that they are consistently under observation and nobody is ever alone and you can do nothing without the individuals knowing; obviously the Givers room is an exemption. Like when Jonas said that he was starving and they heard him over the receivers. They have for their entire lives arranged out since the second they are conceived; even the realities that they don’t even go to live with their birthparents, they even have a service that they get the chance to get things in and where they guarantee their employments. At that point all during the time they can do nothing that is contrary to the standards and they would get rebuffed on the off chance that they do, the discipline isn’t even chose by the guardians its chose by the even utilization of exorbitant language and over overstated language isn't permitted, indeed simply like what occurred with Jonas in the cafeteria when he expressed that he was eager. When they have developed old, similar to old not simply grown-ups, they get a treatment like the lords and sovereigns; the activity that his companion had there, Lowry attempted to show how much unwinding that they have by composing a section expressing that they were giving a shower to the older. How his locale is portrayed all through the book may maybe make a debate on whether its an ideal world. Individuals have various thoughts of what an ideal world is comprised of; a bunch of these may fit in with Jonas’s people group making it a perfect world. What is an ideal world comprised of? Well nobody can really let you know; every individual has their own ways of thinking. You will never have everybody on the same wavelength, maybe the way that everything gave there makes it an ideal world. Individuals get food, beverages, garments and everything else they need, Lowry even got a section where it was said that they get constantly and that they are never eager nor parched, What more would an individual need? They get the chance to go to class and they land positions and they even train them to make them prepared and ideal for their occupations, these employments are totally appointed to them at the service of twelves and afterward they even get their own, dislike a genuine instructor however like a coach. When they get more established they are dealt with phenomenally and like sovereignty and get all that they need until it’s their opportunity to go, they even get volunteers to give them showers and help them all the time at whatever time they need. Be that as it may, perchance this thought isn't right; perhaps the network isn’t simply fit to be an ideal world and is an oppressed world. On the in opposition to what was guaranteed already Jonas’s people group should be an oppressed world. There are various ideas that make the network an oppressed world. Something is that they are consistently under perception, which is the reason Jonas couldn't converse with himself about his preparation at his own room, they can never have a snapshot of harmony and they are always unable to really discuss certain things since its not proper for them; however what is improper? They guarantee that a few things may be wrong however perhaps they are simply over doing it. They are continually attempting to be in absolute control of everybody and there is consistently reconnaissance all over the place. As it was referenced before everyone’s life is arranged out from the second they are conceived. They dont hear a point of view in nearly anything. Not even their employments, they simply put every individual into the activity that they believe is directly for them and not the occupation that they really need, in the service of the twelves this is completely chosen at that point. They removed all the shading so everybody is the equivalent and nobody has an option that could be better than the others despite the fact that they may merit it, that’s why Jonas felt that something wasn't right with the apple when he out of nowhere observed it turning red (he began seeing the shading just because) when it was in midair. The discussion on whether Jonas’s people group is a perfect world or an oppressed world can run everlastingly, every individual has their own concept of ordinary. This tale was unequivocally loaded up with various thoughts and every individual can destroy them and name the network as a perfect world or an oppressed world. Every individual is extraordinary so the thoughts will be unique and furthermore that there are individuals who might disassemble the story and the thoughts in an unexpected way. The two fundamental thoughts are whether its an ideal world or an oppressed world. Every one of these various feelings is expressed all through.

Logics Term Paper Example | Topics and Well Written Essays - 1500 words

Rationales - Term Paper Example Forehead incorporates the three hypotheses by Professor Rich Savin-Williams which has given a very surprising flavor to the article. These hypotheses are utilized to comprehend why the idea of gay and lesbian has become so generally acknowledged today. He accuses the receptiveness that exists in the work and relaxation condition today. Williams accepts that since the gay and lesbian individuals from the network have straightforwardly acknowledged themselves as gays and lesbians, different individuals from the general public can do little to oppress them. The article proceeds onward to portray an exceptionally dubious idea which manages why just the men are tolerating their gay nature so transparently and why ladies are as yet moderate with regards to this. Temple gets what he calls the â€Å"ceiling effect† to depict this. Temple infers that there is no philosophical thinking to why men are progressively satisfactory to such thoughts, it is only that men are making up for lost time to ladies and there might be when tables turn over ladies. Towards the end, Brow likewise contacts gay and lesbian relationships and says that despite the fact that such individuals are adequate in the general public; their open connections are as yet not welcome in the US. Gay relationships are as yet a disputable theme in the US and Brow imagines that it would keep on being so until the following scarcely any years. In spite of the fact that Brow starts with an instinctual approach towards gays and lesbians by expressing that the theme that he has thought of and the realities that he has accumulated are â€Å"stunning† just to stress how greatly defective they are (Bergmann, 1997). It gives the peruser a vibe that Brow isn't content with the idea of tolerating such individuals in the general public and especially military in a free manner. Be that as it may, as the article continues, Brow changes his way to deal with be an increasingly scientific one. He states hypotheses by Professor Williams and he utilizes insights and

The dark side of the internet - Free Essay Example

In todays age, the internet is looked upon as a big advantage, a powerful thing that is used for good to better our knowledge. Also to have fun and communicate with people around the world. But the internet can also be used negatively. I believe that we as individuals should be aware of how we portray ourselves online because it can affect anyone in the real world. Also, everyone should be aware of virtual personalities because it can create mental illness. Since the internet also affects ones identity in real-life. Virtual interaction can leave a stigma, and ruin reputations. A lack of awareness influences physical reality, by increasing awareness individuals prevent the downfall in their everyday social, personal, and business life. Creating an identity in a virtual world should be fun. Yes, sure go for it. Its sometimes can be fun to be able to communicate with people all over the world, explore ones personality and be a person they wouldnt be in the real world for fun. But many people go too far and basically live inside the internet, constantly live in that bubble and never come out. When they reached that extent that the virtual world is everything to them, they breathe, eat and, sleep with it. It affects anyone physiologically, it creates mental illnesses where if they cant be on the internet they become depressed. We see today many people are on their phones for an hour or more, and they dont even notice. Those hours being on the phone texting or on social media gradually increase. Eventually comes a time where many cannot be calm if they cant be on their phones for 20 minutes. Many children that we see nowadays cant stay still if they dont have a phone in their hands. What will happen when they start gett ing older? Not only in the children, but we see it in the adults also. Its a process where the addiction gradually increases, and it becomes a big problem if we dont stop it. Such a big problem where many find their lives in the real world boring, and theyre only happy in the virtual world, then the internet is a problem. Virtual existence also creates narcissistic tendencies where many models/influencers on Instagram, youtube, and many other social platforms, only care for themselves and dont care for others, wanting to be the center of everything. Studies indicate that narcissism is a constantly increasing tendency; more and more people are feeling self-important with increasingly disproportionate egos ( Amichai-Hamburger). As shown, narcissism is something that can be developed and/or increased in anyone. The internet is a place where many people develop narcissistic tendencies. Where many people become obsessed with the number of followers/friends, the compliments they get online. They love attention and then it becomes an obsessive thing where they need it at all times. And we can see this in many influencers online, ones who have no empathy for other influencers, and use them to get more followers, likes, etc. They believe to a point that the world revolves around them. They get so caught up in their world that eventually they end up ruining their careers, and give themselves a bad reputation. In addition, many people need to be aware by how they represent themselves on social media through pictures, comments, and posts that they upload into the virtual world. A post can greatly affect anybodys life. If it is something negative, or very scandalous. It can impede them from receiving a job. Many times it has been all over social media where a student posts something they shouldnt be posting and they lose a scholarship to schools or, they cant play on a sports team in college due to something they uploaded. A male named Brandon Chambers, an assistant of a mens basketball coach at a University tweeted. Never let a 140 character tweet cost you a $140,000 scholarship,. Everybody needs to be aware of what he or she posted on the internet whether it be a video, a comment, or a picture. Something so small that you saw or did on the internet can greatly impact anybodys life and/or yours. In many occasions, many influencers, professionals, or even just someone with a regular job hav e lost everything because of a post. For instance, not long ago when I was in middle school a girl posted a video on Youtube. She was talking about her other classmates, and teachers. She talked negatively about them, eventually, the administrators in my school saw the video and suspended her for a week. This was a girl with excellent grades, one of the top students. And because of that video, she was never looked at the same. Many times the way we portray ourselves on Instagram may not be who we truly are, and when other people see us in the real world they already have that stigma. And at times its not a positive stigma that I am talking about. And then they dont have the opportunity to show them who we really are. Another issue with the internet here is trust. In this article written by Tina Indalecio Exploring Identity in the Virtual World- Is that REALLY You? The author begins to explain that we as people describe ourselves with certain adjectives for example I am pretty or I am Hispanic to describe our identities. Also how we share beliefs and/ or goals to describe our identities in the real world. But when it comes to the virtual world, we have more of an outlet to describe ourselves a certain way we wouldnt in real life. An outlet that forms our identities more, the virtual world lets us explore our beliefs and goals more. It lets us see who we really are. The structure and design of virtual worlds allows its users to freely explore many facets of their personalities in ways that are not easily available to them in real life (Cabiria, 2008, Exploring Identity in the Virtual World- Is that REALLY you?) Indalecio begins to explain a study done by Cabiria comparing a gay and a lesbians expe rience in the virtual world. And she begins to explain that it gives anyone the ability to be free from social norms or anything negative in the real world. But then when you create an anonymity in the virtual world and become a different person compared to your identity in the real world, can become a problem. Where many people have two identities they are one thing on the internet, but another in the real world. And we never really know who they truly are. However, the virtual world gives anyone an advantage to explore themselves and to develop their identities, personalities, and beliefs. It gives many people to have a voice to talk about a topic that might be taboo or, not talked about enough in the real world. And they have the ability to be anonymous or portray themselves as a different person, create a new identity. To finally have a voice in this world. And live through that identity, thats great but there is an extent to all of that. I agree with Indalecio when she says that it creates a lack of trust with that person that juggle with two identities. I believe to an extent it creates a conflict versus the person and virtual and real world. That many people will use that for their advantage, but it becomes a disadvantage to others, sometimes even a danger. Many people posts video or their opinions online and they arent positive videos nor positive comment. But obscene posts that nobody should see, or be able to put up. There are many different types of people that use the internet and can become traumatized by what they see on that screen. We wouldnt want a child just playing around on google, and finds himself/herself on a website they shouldnt be on. The virtual world can be a fun place, but also a dark place and create horrible people. Also be an outlet for good and dangerous people. We need to protect ourselves from the dark side of the virtual world.

The Structure Of World Politics During The Cold War

The structure of world politics during the cold war (1945-1989), was determined by the strategic and ideological competition between the U.S and the Soviet Union. During this time, there was a varying degree of tension between these two superpowers (ref). This essay will be describing various meaning of the word ‘’dà ©tente, its achievements and limitations, how it was performed by different countries and finally reasons why it’s failed and why the failure was inevitable. Dà ©tente is from a French word, which means a release from tension, but this is in contrast to the maintain of high level tension as was done during the cold war. The American definition according to DR Kissinger (Bell, 1977), describes dà ©tente as a mode of management of adversary power. However (Ashton, 1989), said the first person to that establish dà ©tente was a French president named Charles de Gaulle, who ultimately refused to accept the generalization about the assumption that negotiation and security should be dealt with by the soviet union and the united states. One of the biggest issues in the cold war was proper lack of communication between the US and the Soviet Union. This was clearly demonstrated by the Cuban missiles crisis in 1963, when there was no way of possible negotiable agreements. This was one of the biggest clashes between the two super powers, and at that point the world was really close to a military, most possibly nuclear disaster. There was an understanding by the Soviet Union thatShow MoreRelatedRealism Is The Most Convincing Paradigm For International Relations? Essay1579 Words   |  7 Pagesthe end of the cold war in 1947, proved the perfect hostile environment to fit the largely pessimistic view of world politics. 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Chen Tu-hsiu The Way of Confucius and Modern Life

Chen Tu-Hsiu, The Way of Confucius and Modern Life This essay discusses the main differences between traditional Confucian values and modern values. Confucian society seems backwards compared with modern society. In the traditional Confucian society, wives must obey every man in the family before she makes any decision on her own. She even obeys her sons. This would never happen in the modern world, especially in the West. Women and men cannot even talk to each other in a normal fashion unless they are already married, or being set up to be married. The author claims that a sister cannot even ask her brother-in-law a question. It is believed to be inappropriate for a woman and a man to speak, and there is even some mention of women covering their faces. Similarly, the author states that in traditional Confucian societies, the children always obey their parents even as adults. In Western society, the grown children are independent and lead their own lives. It is possible to respect ones parents, and love ones parents, without obeying their rules. Other issues that the author discusses include gender roles and norms. Women in Confucian society had no rights. They would ultimately have to serve their in-laws even if they did not like them. In Western society, the wives do not have a position of subservience to anyone. Similarly, a widow can choose to remarry if she wants to. In Confucian society, a woman is forced to do the chastity of widowhood, which means that

Fedex vs Ups Essay Example For Students

Fedex vs Ups Essay FEDEX VS UPS In todays fast moving world delivery of packages, parcels, documents, goods in a timely and guaranteed manner is of absolute importance. With the fast moving trend of online businesses, auctions etc. , the need for fast and reliable package delivery is growing. The logistics industry has received globally, a lot of publicity regarding the industrys attitudes on, and actions in, corporate responsibility issues. The different stakeholder groups are interested in the logistics industrys ways of action concerning these issues. The logistics industry has had to react to these new kinds of demands and questions from the stakeholders. FEDEX Overview: Every generation expects easier access to more of what the world has to offer. More products and services, more information and ideas, more people and places. FedEx helped create that expectation. And we deliver on it millions of times a day, providing the access to transform possibilities into reality. While our early days are legendary, todays FedEx has grown up into a $29-billion network of companies, offering just the right mix of transportation, information, document management and supply chain solutions. And we still back our services with the absolutely, positively spirit you expect from the trusted FedEx name. Companies owned by FedEx: FedEx corporation FedEx Express FedEx Ground FedEx Freight FedEx Kinkos FedEx Custom Critical FedEx Trade Networks FedEx Services UPS Overview: UPS is the worlds largest package delivery company and a global leader in supply chain services, offering an extensive range of options for synchronizing the movement of goods, information and funds. Headquartered in Atlanta, Ga. , UPS serves more than 200 countries and territories worldwide and operates the largest franchise shipping chain, The UPS Store;reg;. Companies owned by UPS: UPS Air Cargo UPS Aviation Technologies UPS Capital Corporation UPS Consulting UPS Mail Innovations Mail Boxes Etc. UPS Professional Services UPS Supply Chain Solutions UPS TeleServices Mission Statement: FedEx: FedEx will produce superior financial returns for shareowners by providing high value-added supply chain, transportation, business and related information services through focused operating companies competing collectively, and managed collaboratively, under the respected FedEx brand. Customer requirements will be met in the highest quality manner appropriate to each market segment served. FedEx companies will strive to develop mutually rewarding relationships with its employees, partners and suppliers. Safety will be the first consideration in all operations. All corporate activities will be conducted to the highest ethical and professional standards. UPS: We sustain a financially strong company that provides a long-term competitive return to our shareholders. UPS has a history of strong returns. These returns have been driven by our abilities to transform our company and adapt to changing conditions. We believe these abilities will drive our financial sustainability well into the future. The service UPS provides has inherent economic benefits: First, by providing reliable, affordable services to millions of small businesses, we help them thrive; Second, by facilitating the flow of goods, information and funds we enable our customers to run their businesses more efficiently, reduce waste and strengthen their bottom lines; Third, as we grow our business in a financially sustainable manner, we extend Economic, social and environmental benefits to our stakeholders. UPS combines the disparate activities of supply chains into a precise, engineered whole, transforming what was once a cost center into a business opportunity. For example, warehouses can be shared by several manufacturers, eliminating redundancies and reducing costs; packages can be delivered directly from the manufacturer to the consumer, saving money for the producer and improving customer service; international accounts receivable can be reduced from weeks to days, substantially increasing cash flow. Ours is an industry of increasing importance to our customers business strategies. UPS is aligning its strategies to capitalize on four emerging industry trends. Those trends are: Globalization Consolidation Shift to smaller, more frequent shipments Outsourcing logistics Strategy FedEx: The unique FedEx operating strategy works seamlessly and simultaneously on three levels. Operate independently by focusing on our independent networks to meet distinct customer needs. Compete collectively by standing as one brand worldwide and speaking with one voice. Manage collaboratively by working together to sustain loyal relationships with our workforce, customers and investors. UPS: Our business which serves eight million customers daily in over 200 ountries by 360,000 employees is built on a single, highly integrated network structure. We believe this model is the most efficient, cost effective, environmentally responsible and profitable in the industry. All goods air and ground, domestic and international, commercial and residential are processed through the same network. This results in very efficient use of assets and lower costs. The single network model delivers significant benefits red ucing environmental impact, offering opportunities to employees and providing positive financial performance. This report elaborates on the ways in which all three of these aspects of a sustainable enterprise are manifested in UPS. Values: FEDEX: People: We value our people and promote diversity in our workplace and in our thinking. Service: Our absolutely, positively spirit puts our customers at the heart of everything we do. Innovation: We invent and inspire the services and technologies that improve the way we work and live. Integrity: We manage our operations, finances and services with honesty, efficiency and reliability. Responsibility: We champion safe and healthy environments for the communities in which we live and work. Loyalty: We earn the respect and confidence of our FedEx people, customers and investors every day, in everything we do. UPS: The core values of UPS our enduring beliefs, as we call them have changed little since the company began 95 years ago. Our managers embrace them and instill them in everyone, and it has created an indelible bond between strong values and a strong brand. UPS values: Integrit, Diligence, Innovation, Courtesy, Promptness, Reliability, Appearance. These values are the yardsticks by which every employee, product, and decision is measured. So its only logical that our brand is anchored in these same values as well. These are likely some of the same values on which your business is built. But are they built into your brand, no matter where or how it comes in contact with customers? To make sure they are, you must clearly identify your company values and then challenge yourself, and your marketers, to consider them as a starting point for anything related to your brand developing new products, creating promotions, constructing sales initiatives and training programs, and even answering the phone. In time, these enduring beliefs will permeate everything your company does, from the way your marketers promote to the way your sales force sells. The FedEx Company is extensive with each branch having its own chain of command. This is the secret to their success for making their company one of the leading delivery companies. Their management strategy and motto is: OPERATE INDEPENDENTLY; COMPETING COLLECTIVELY. By operating independently each company can focus exclusively on delivering the best service for its specific market. Even though FedEx is technically and four-year-old company, its core network has been in business since 1973. They kept gathering other companies by studying the express and routine transportation markets for over twenty-five years. They bought and re-branded many companies that they seemed to see a need to have to improve. The acquisition of Tower Group International, a logistics and trade information technology business was the first in major purchases. They reformed it into Networks. Logistics was streamlined to organize and improve customer services. The buying of American Freightways was a major acquisition for the FedEx Company; it opened further doors to freight and merged it with Viking Freight. With all of the buying and mergers, it has offered FedEx to have different depths, layers and services for the company. UPS working strategy is exactly the opposite of FedEx. UPS built on a single, highly integrated network structure. UPS initially a ground package delivery company is now catching up with FedEx express shipments but as we compared they are still a little expensive over FedEx. ************************************************************************************* FedEx- Strategy Management: This is all about the analyzing the strength of businesses position and understanding the important external factors that may influence that position. The process of Strategic Analysis can be assisted by a number of tools, including: PESTEL Analysis a technique for understanding the environment in which a business operates Five Forces Analysis a technique for identifying the forces which affect the level of competition in an industry Value Chain Analysis describes the activities that take place in a business and relates them to an analysis of the competitive strength of the business. PESTEL analysis is concerned with the environmental influences on a business. The acronym stands for the Political, Economic, Social and Technological issues that could affect the strategic development of a business. Identifying PESTEL influences is a useful way of summarizing the external environment in which a business operates. However, it must be followed up by consideration of how a business should respond to these influences. Apply to the case of FedEx, PETEL factors can be defined as the following: Political/Legal factors Government deregulation of the airline industry which permitted the landing of larger freight planes, thus reducing operating costs for FedEx. Deregulation of the trucking industry, which allowed FedEx establish a regional trucking system to lower costs further on short-haul trips. Trade deregulation in Asia Pacific, which opened new markets for FedEx. Expanding globally became a priority for FedEx. Economy factors The growth of the express transportation and logistics industry was brought about by three main trends: the globalisaiton of business, advances in information technology (IT) and the application of new technology to generate process efficiencies, and the changing market demand for more value-added service Socioculture factors FedExs business expanded beyond national boundaries and extended their global reach to take advantage of new markets and cheaper resources, so the movement of goods created new demands for transportation and logistics industry. With this the competitiveness of transporation companies depended upon their global etwork of distribution centres and their ability to deliver to wherever their customers conducted business. Speed became of significance to achieve competitiveness , not only for the transportation companies but also for their customers. The ability to deliver goods quickly shortened the order-to-payment cycle, improved cash flow, and created customer satisfication. Technology factors Technological breakthroughs and applications innovations promoted significant advances for customer ordering, package tracking and process monitoring. FedExs greatest strengths is its relentless pursuit of technological advancement. Well before it became a competitive imperative for companies to strive for technological improvements, FedEx redefined the shipping industry with its breakthrough innovations. From its introduction of the COSMOS system to the launch of its website, FedEx has sought to constantly stay ahead of its competitors by technological improvements that would create value for customers. In addition, its enviable record of technological integration has created an internal environment in which information is shared and readily available for decision makers. Environmental factor Rising inflation and global competition gave rise to greater pressures on businesses to minimize the costs of operation including implementation of just-in-time inventory management systems, etc. This also created demands for speed and accuracy in all aspects of business. External Analysis: Applying Porters Five Forces to FedEx, the five forces can be defined as the following: Competitive rivalry Since multi-market competition exists, rivalry between competitors in the industry is extremely intense. Companies in the industry have started new businesses to increase the level of competition with one another (ex. FedEx Ground, UPS Overnight) and compete heavily for geographic markets. There is no clear dominant market share player in the industry; although FedEx leads with 35%, UPS holds 30%, TNT has 9%, and Airborne has 3%. Data could not be found for DHL and is not included in the market share percentages above, but they hold very strong positions in Europe and Asia. Though the industry currently has relatively high growth, much of the business is cyclical, which leads to intensified competition in economic downturns. High fixed costs also contribute to intense competition. Threat of entry The threat of new entrants into this industry is relatively low because of the scale required to make companies in the industry competitive. Capital demands to fund all of the assets required in the industry (air and ground fleets, warehouses, distribution centers, large labour force, etc. ) are extraordinarily large, making competition from entrepreneurs or small companies very difficult at this level of market competitiveness. Economies of scale are necessary for the business to be profitable and because of the intensity of rivalry, customers would are difficult to attract. While the basic service of shipping goods would be relatively easy for new entrants to imitate, the competitors in the industry have created value and high switching costs for their customers through proprietary technologies such as online package tracking and integrated sales and shipping systems. Supplier power Suppliers power is fairly low for the industry, but differs between competitors. For delivery vehicles such as planes and trucks, suppliers have low bargaining power because of the intensity of rivalry in their respective industries. Competitors are also on the same footing with suppliers of fuel, as they are all subject to the same prices, although they may have hedged differently. Labour is a major factor of production in the industry and differences between companies regarding labour contracts subjects them to varying degrees of supplier power. UPS especially is impacted by labour issues as their high level of unionized workforce has halted operations in the past. Buyer power Customers in the industry initially have power, but once they commit to a arrier, their bargaining power decreases significantly. New customers can easily shop around for price or level of service in the beginning, but once they have chosen a carrier and use their value-creating services, they have very high switching costs. In addition, customers are likely to become loyal to a certain provider because of long-standing relationships or personal interaction with the company. Threat of substitutes The threat of substitutes is currently low for the industry, but major technological or security break-throughs could change that. Increased use of email probably decreased industry volume slightly over the past few years, but security issues with this form of communication will probably limit the transmission of sensitive information by email. Regular mail is the largest threat to the industry, as these providers likely have lower prices than the rest of the industry, but lack the level of service. Around the world, national postal systems have issues with speed, security, and reliability that reduce the threat that they pose to the industry. For Downes (1997), three new forces are overwhelming these traditional five. They are the forces of digitalisation, globalisation and deregulation. One of the main drivers of globalisation is the proliferation of networking technology, itself driven by the convergence of telecommunications and computing. For FedEx, as of January 2000, it served 210 countries (making up more than 90 per cent of the worlds GDP), operated 34,000 drop off locations and managed 10 million square feet of warehouse space worldwide. Value Chain Value Chain Analysis describes the activities that take place in a business and relates them to an analysis of the competitive strength of the business. Influential work by Michael Porter suggested that the activities of a business could be grouped under two headings: (1) Primary Activities those that are directly concerned with creating and delivering a product (e. g. component assembly); and (2) Support Activities, which whilst they are not directly involved in production, may increase effectiveness or efficiency (e. g. human resource management). It is rare for a business to undertake all primary and support activities. Other factors First Mover FedEx was the pioneer of the express transportation and logistics industry. She invented the air/ground express industry and overnight delivery market in 1973. Being as a first-mover, FedEx takes advantages and disadvantages. When to make a strategic move is often as crucial as what move to make. Timing is especially important when first-mover advantages or disadvantages exist. Being first to initiate a strategic move can have a high payoff when 1. pioneering helps build a firms image and reputation with buyers; 2. early commitments to new technologies, new-style components, distribution channels, and so on can produce an absolute cost advantage over rivals 3. ist-time customers remain strongly loyal to pioneering companies in making imitation extra hard or unlikely. The bigger the first-mover advantages, the more attractive that making the first move becomes. However, being a rapid follower or even a wait-and-see late-mover like UPS, DHL and TNT doesnt always carry a significant or lasting competitive penalty. There are times when a first-movers skills, kno w-how, and actions are easily copied or even surpassed by late-movers, allowing them to catch or overtake the first-mover in a relatively short period. And there are times when there are actually advantages to being an adept follower rather than a first-mover. Late-mover advantages (or first-mover disadvantages) arise when 1. Pioneering leadership is more costly than imitating followership and only negligible experience curve benefits accrue to the leader a condition that allows a follower to end up with lower costs than the first-mover. For example, FedEx initially developed COSMOS, Powership programme and ect. which cost it very much when IT was very high as early as 1979. . The products of an innovator are somewhat primitive and do not live up to buyer expectations, thus allowing a clever follower to win disenchanted buyers away from the leader with better performing products. For example, FedEx developed overnight express logistics pattern and business style which it followers like DHL, TNT can follow it. 3. Technology is advancing rapidly, giving fast followers the opening to leapfrog a first-movers products with more attracti ve and full-featured second- and third- generation products. For example, while FedEx had pioneered many logistics solutions that had helped it to achieve economies of scale faster than its competitors, the advantages were quickly eroding as newer technologies became even more power and less expensive. FedExs success is because it can prioritize and monitor macro- environmental factors of PESTAL above. However, its market share was eroded by other competitors after: Externally, this is because of five force factors above. Internally, this is because of value chain (Appendix I ;II) and competitive advantages. At the beginning, FedEx pioneered in webbed-based package-tracking system, took advantages of first-mover advantages and set up image and reputation with customers. However, such systems became the industry norm rather than a competitive advantage. The advantages were quickly eroding as newer technologies became even more powerful and less expensive. Competitive advantage is achieved by performing activities in the value chain in such a way that they deliver extra value to customers. Re-organization lead FedEx cannot keep its competitive advantages. Since a series of consolidation and rename, FedEx was trying to promote five different subsidiary companies with completely unrelated names and business logos. Each subsidiary continued to operate independently, with separate accounting system and customer service staff. Then its net income was down by 6%. It should re-think its business strategy and formed a sixth subsidiary companies called FedEx Corporation Services Corp. However, it ignored customers need, for customers the benefits included easier means of doing business with one company, FedEx, not a group of six companies. It failed to take advantages of one of its greatest assets, the FedEx brand name. This gave its competitors, like UPS, the opportunity to erode its market share. ************************************************************************************ FedEx Market Analysis: FedEx Corporation provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services. With annual revenues of $26 billion, the company offers integrated business applications through operating companies competing collectively and managed collaboratively, under the respected FedEx brand. Death Penatly EssayFedEx Express Segment. For the first quarter, the FedEx Express segment reported: * Revenue of $4. 62 billion, up 12% from last years $4. 14 billion * Operating income of $310 million, up significantly from $23 million a year ago * Operating margin of 6. 7%, up from 0. 6% the previous year FedEx International Priority revenue continued its strong growth, increasing 25% for the quarter. IP average daily package volume grew 13%, led by strong growth in Asia, U. S. export and Europe. China exports grew 52%. IP revenue per package grew 8%, primarily due to an increase in average weight per package, fuel surcharges and favorable exchange rate differences. U. S. domestic express package revenue was higher, as U. S. domestic package yield increased 6% due to higher fuel surcharge revenue and increases in average weight per package and average rate per pound. U. S. domestic average daily package volume was down about 2%. Operating income improved dramatically year over year, benefiting from savings from business realignment programs, revenue growth, ongoing cost control efforts and one additional operating day. Also, the first quarter of fiscal 2004 included $132 million of costs related to business realignment. FedEx Express received tentative approval from the U. S. Department of Transportation for 12 new flight frequencies into China, allowing the company to extend its leadership position as the largest express carrier in China. Federal Express Segment Revenue Federal Express segment total revenues increased 6% in 2004, mainly due to higher IP revenues in Asia, Europe and U. S. outbound. IP revenues increased drastically on volume growth (7%) percent and higher yield (9%). Asia experienced strong average daily volume growth (led by China with volume growth of over 50%), while outbound shipments from Europe, the United States and Latin America continued to improve. Federal Express segment total revenues increased 7% in 2003, largely due to increased IP and U. S. freight revenues. Year-over-year revenue comparisons reflect the impact in 2002 of the terrorist attacks on September 11, 2001, which adversely affected both U. S. outbound international shipments and U. S. domestic shipments, and the economic decline that began in 2001. IP volume growth occurred predominantly in Asia and Europe, which experienced average daily volume growth rates of 21% and 11%, respectively, during 2003. IP yield improvements during 2003 were due to favorable exchange rate differences, increased fuel surcharge revenue and growth in higher-yielding lanes. APPRAISING THE BUSINESS MODEL Components Measures: Positioning A Porters five-forces analysis shows that FedEx position in the parcel delivery service is highly competitive worldwide and expected to be attractive in the future. Therefore, the positioning is rank as a HIGH. In addition, FedEx has gained great name recognition through its prolonged existence and its international position. Because of FedEx accomplishment, they do not have a big threat of new entrants in its industry. Customer value uPS focused on ground transport; FedEx on air. Federal Express emphasized information technology, while UPS fought investing in it. Despite these differences, both companies have been very successful. However, FedEx, as with most premium strategists, continually invests in technology to improve their already excellent service. In addition, the advanced system of FedEx is keeping the company a step ahead (12 months according to analysts) of its competitors. Scope Growth rate for FedEx segment total revenues increased 6% in 2004, mainly due to higher IP revenues in Asia, Europe and U. S. outbound. IP revenues increased drastically on volume growth (7%) percent and higher yield (9%). (source: FedEx Q1FY04 Report) Pricing FedEx and its competitors are very similar in the services they provide; therefore, buyers can readily pick and chose their desired company. Though by offering so many internal services, FedEx provides businesses and customers with what they need when they need it. In addition, weaknesses of competitors contribute to the fact that FedEx has the age advantage and people trust a well-recognized brand name. Revenue source For the first quarter, the FedEx Express segment reported Revenue of $4. 62 billion, up 12% from last years $4. 14 billion. Operating income of $310 million, up significantly from $23 million a year ago and operating margin of 6. 7%, up from 0. 6% the previous year. Connected activities FedEx provide high value-added logistics, transportation, cost effectiveness, convenience and related information services. In addition, FedEx, as with most premium strategists, continually invests in technology to improve their already excellent service. Implementation FedEx management team must try to remain the best provider of parcel delivery in the world. Having divisions in the company such as Shipping, Business Technology, Freight, Package, Supply Chain and so on, FedEx management team provides solutions for everyone whether business related or not. Capabilities With a fully integrated physical and virtual infrastructure, FedExs business model supports 24-48 hour delivery to anywhere in the world. FedEx has designed an infrastructure that provides integrated services from the point of managing inventory at rest to managing inventory in motion. Visionary leadership, particularly in the application of information technology to extending service offerings beyond transportation. Sustainability FedEx International Priority revenue continued its strong growth, increasing 25% for the quarter. Therefore, FedEx still held a high market share. However, FedEx may employ a team-up to maintain advantage. ************************************************************************************ FedEx: Organizational Change FedEx Corporation, one of the worlds leading courier and express logistics companies based in Memphis, was founded in 1973 by Fred Smith and started its European operations in 1984. The company operates in 211 countries around the world and is divided into seven business units: FedEx Corporation, FedEx Express, FedEx Ground, FedEx Freight, and FedEx Customs. Express is the reliable express delivery that delivers in 1-2 business days in 211 countries. Ground is what we are the most familiar with, specializing in door to door delivery. The trade network provides global e-customs clearance in brokerage and trade. Chain services provide information sales and marketing for FedEx. There is also Freight and Customs providing the transportation via train and air (FedEx Worldwide). FedEx and Information Technology FedEx, an Express and Transport company entered a fierce domestic market that was already dominated by some very well established companies, these being: United Parcels Services and US postal services. Fred Smith believed that applying IT to its business, FedEx was able to leap frog the rest of the industry, by building a bridge between the physical and virtual worlds. Today, approximately 90,000 Federal Express employees, at more than 1,650 sites process 1. 5 million shipments daily, all of which must be tracked in a central information system, sorted in a short time at facilities in Memphis, Indianapolis, Newark, Oakland, Los Angeles, Anchorage, and Brussels, and delivered by a highly decentralized distribution network. The firms air cargo fleet is now the worlds largest. In fact, according to the mission statement, they say, FedEx Corporation will produce superior financial returns for its shareholders by providing high value-added logistics, transportation and related information services through focused operating companies. Customer requirements will be met in the highest quality manner appropriate to each market segment served, FedEx Corporation will strive to develop mutually rewarding relationships with its employees, partners and suppliers, and Safety is the first consideration in all operations. Corporate activities will be conducted to the highest ethical and professional standards. So far their mission is a recipe for success. FedEx Corporation used e-business and IT to grab a competitive advantage within their market place, thus allowing the company to increase its profits in a matter of a few years, from an $8 Billion operation to an $18 Billion. FedEx and e-commerce With the introduction of e-commerce and the World Wide Web the whole way of selling goods to customers has changed over the years. Business and companies can now look elsewhere for better buying solutions as they are no longer tied down with one individual supplier. There is now a global marketplace within which they can seek suppliers (or customers). With this information medium customers are empowered to find new suppliers, new products, or the information that historically they discovered via a human interface. E-commerce has allowed companies to focus on their customer demands and found a way of representing their information without introducing new overheads or having to introduce new staff. FedEx took full advantage of e-business and allowed its company to focus on specific categories, allow its customers to have the full benefits of using an e-business solution and getting linked to purchasing goods. Not only did FedEx manage to increase its customers but also managed to solidify relationships with them through their e-business solutions. In the 1980s FedEx started the revolution by giving away more than 100,000 sets of PCs loaded with FedEx software, at the time when personal computers where relatively rare and expensive this investment was very unusual. The PowerShip program was designed to link and log customers into the FedEx ordering and tracking systems and these systems transformed the company into an electronic network. Ultimately this managed to lock a big customer base to the company which suggests that FedEx had a way of attracting their customers and then making them stay with the company with extraordinary service. With the commercial launch of their Internet service in 1994, FedEx saw greater potential in further integrating its operations to provide total supply chain solutions. Adapting its strategy to take account of the Internet integrating their website with their parcel tracking system FedEx was able to empower its customers to track their parcels themselves, at anytime, day or night. This not only saved FedEx costs by reducing the number of staff that would have to work in the call centers, but also made their customers perceive they were receiving service from FedEx, even though the customer was accessing the information themselves, when they wanted it, not restricted by FedExs hours of operation. ************************************************************************************* FedEx E-Commerce: FedEx Corporation is one of the worlds leading courier and express logistics companies. A US multinational company based in Memphis, it was founded in 1973 by Fred Smith and started its European operations in 1984. Its European headquarters (HQ) are in Brussels. The company operates in 211 countries around the world and is divided into seven business units: FedEx Corporation, FedEx Express, FedEx Ground, FedEx Freight, FedEx Customs. Its an Express and Transport company that was entering a fierce domestic market that was already dominated by some very well established companies, these being; United Parcels Services and US postal services. Fred Smith believed that applying IT to its business, FedEx was able to leap frog the rest of the industry, by building a bridge between the physical and virtual worlds. With the introduction of e-commerce and the World Wide Web the whole way of selling goods to customers has changed over the years. Business and companies can now look elsewhere for better buying solutions as they are no longer tied down with one individual supplier. There is now a global marketplace within which they can seek suppliers (or customers). With this information medium customers are empowered to find new suppliers, new products, or the information that historically they discovered via a human interface. E-commerce has allowed companies to focus on their customer demands and found a way of representing their information without introducing new overheads or having to introduce new staff. FedEx took full advantage of e-business and allowed its company to focus on specific categories, allow its customers to have the full benefits of using an e-business solution and without knowing getting trapped in a traditional way of purchasing goods. Not only did FedEx manage to increase its customers but also managed to trap them within their e-business solution. In the 1980s FedEx started the revolution by giving away more than 100,000 sets of PCs loaded with FedEx software, at the time when personal computers where relatively rare and expensive this investment was very unusual. The PowerShip program was designed to link and log customers into the FedEx ordering and tracking systems and these systems transformed the company into an electronic network. Ultimately this managed to lock a big customer base to the company and therefore it might be concluded from this that the company used a spiders web effect to trap their customers. Once the customers were connected to the web (network) they would find it difficult to get released as the costs would be very high, which suggests that FedEx had a way of attracting their customers and then making them stay with the company without the customer realising what they have done. With the commercial launch of their Internet service in 1994, FedEx saw greater potential in further integrating its operations to provide total supply chain solutions. For the first time, a company had adapted its IS strategy to take account of the Internet integrating their website with their parcel tracking system FedEx where able to empower their customers to track their parcels themselves, at anytime, day or night. This not only saved FedEx costs by reducing the number of staff that would have to work in the call centres, but also made their customers perceive they were receiving service from FedEx, even though the customer was accessing the information themselves, when they wanted it, not restricted by FedExs hours of operation. FedEx main rivals UPS also introduced their own e-business strategy which allowed them to regain some of the market share that was being taken by FedEx, but this was not all as pretty as it seemed. With Fred Smith still lavishing all of his commitments to IT, FedEx started to lose track on the more traditional sides of the business, this was to be the overnight delivery service, Smith continuously ignored opportunities to build up a residential ground-delivery network. As reported in the business weekly magazine in May 2001, UPS moved quicker into FedEx turf than FedEx moved into that of UPS allowing UPS to take a greater market share of the residential ground delivery service. This proves that investment into E-business does not always mean that you will have a successful outcome, forgetting about other critical parts of the business allows your competitors to take advantage of the market share. With such strong effects on each other, the two companies were creating new technologies and making the other follow suite. UPS launched their website in 1994 just after FedEx had seized the opportunity by introducing customer tracking, which was not added for another year by UPS. While UPS new innovation was to add electronic signatures to its parcels, thus making FedEx follow suite. Examples of e-business that have gone terribly wrong at FedEx was the introduction of Zap Mail in 1984, this was to be a satellite based network that would work like Email and Fax. Using this service, customers could zap a photographic image of a document from one place to another; documents would be picked up from clients, and transmitted electronically, but at a very costly price of $35 per 10 sheets. To ensure customer satisfaction FedEx said they would refund any transaction that took longer then 2 hours. The system was well over priced and was not succeeding at FedEx, especially when fax machines existed in the offices. This showed that not all e-business solutions will work if the management does not understand the strategic importance of the innovation, this little example cost FedEx about $350 million and was discontinued in 1986. ************************************************************************************* About FedEx Federal Express (FedEx) Corporation is a global logistics and supply chain management company. FedEx has been known for their multiple innovations in information systems which they have integrated into their logistics and supply chain management systems. This case study analyzes strategies used by FedEx that helped earn its success as a global express transportation company. In addition to that, the report examines FedExs reorganization strategies in becoming a company that offers more than express transportation and at the same time improve profitability of the company. As FedEx invented the air/ground express industry, it was able to establish a reliable and reputable brand. FedEx was able to build a strong transportation and logistics infrastructure through acquiring its own transportation fleet and its initial merger with Parts Bank. FedEx also invested heavily in their IT systems and gained its success through its innovative software development that was able to integrate players in the supply chain. Federal Express (FedEx) was formed in 1973 as an express delivery company. It then evolved to a global logistics and supply management company. The success of the Company was highly attributable to its extensive track records of investments and innovations in IT systems. The Company was able to link players in the supply chain and identified points along the supply chain where it could provide management services. Despite this, their logistics business was struggling in performance and failed to generate profit. The acquisition of Calibre Systems, Inc. in 1998 was aimed to reinforce FedExs commitment on becoming more than just a transportation business. Following this acquisition, five subsidiaries were formed. Calibre Systems, Inc. nd its subsidiaries had a completely different customer base from FedEx and provided elaborate logistics operation and fuller supply chain solution to FedEx. These subsidiaries operated independently, but compete collectively under unrelated names and logos. Customers continued to associate FedEx with transportation and the FedEx brand did not resonate through these subsidiaries, as hoped by the company. In 1999, a major reorganisation of the Company was done and the FedEx brand was extended to its subsidiaries. There would be one point of contact for FedExs customers. However, because these subsidiaries still operated independently with different teams of delivery and pick-up, a tendency for duplication of resources could still occur. FedEx would also have to anticipate the challenge of establishing a reliable residential delivery business that was led by UPS. This report seeks to analyse the case presented by FedEx and to identify FedExs critical success factors and recommendations that FedEx can implement in order to address this problem. External Analysis Political Throughout the Companys operations, several regulations have helped with the success of the Company. Deregulation of the airline industry, allowed landing of larger air freights, which led to lower operating costs of FedEx and deregulations of the trucking industry allowed regional trucking systems to lower costs on short haul trips. Bilateral agreements between countries, such as trade deregulations in the Asia Pacific opened up new markets for FedEx as more businesses seeked global expansion, thus depending more on international freight transportation. Economical Due to globalisation, a growing trend was observed where businesses expanded across national boundaries to capture new markets and outsource production. This increased the need for movement of goods which created demand for global transportation. From increasing inflation and competition, businesses were sought to reduce operating costs, hence demanding for more efficient logistics management to reduce inventory costs and implement just-in-time inventory. Social FedEx encouraged its customers to integrate its systems to their businesses. In return, customers will be able to reduce inventory, save time and warehousing costs. At the same time, innovative customers

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Supply chain theory - Essay Example In order to be well placed and to take advantage of the increase in sales, EBBD will adjust its order rate. The bullwhip effect is the vulnerability created from mutilated data streaming all over the inventory network. It is the increment in the variability of request as it moves from the Customer to the Manufacturer. In order to reduce the bullwhip effect, EBBD will make smaller order additions to minimize time between requests. This will make processing and delivery of order to the clients to be more effective and timely. The piece by piece increase will also reduce the cost of handling that would be incurred by making excessive order. The order strategy is meant to ensure that at every given time, there is enough stock to supply to retailers throughout the week. The order quantity is a slight incremen0t of the retailers demand. Having stock will ensure no order goes un-served and reduces the backlog of order from retailers. Fernie & Sparks (2009) argue that maintaining equilibrium within the stock of a chains supply needs a deep consideration of all the stock holders ranging from the c ustomers as well as the suppliers. The sales within EBBD in the first five weeks had minimum change and this can be as a result of much attention given to the campaign other than the sales. However, the sales started increasing the mid weeks. Seven weeks after the kick off of the campaign, the sales started to rise. The trend was high affected by the fact that at this point the campaigns had been extended to all the target areas. Arikan (2008) articulates that marketing campaigns rarely have immediate results but once the objectives have been achieved, the results are worthwhile. As part of our strategy to create equilibrium with our inventory levels, the customer order backlog was reduced by increasing EBBD ordering pattern. After the few weeks of the campaign, we expected more

A REFLECTIVE WRITING ON CASE STUDY 1 MANAGING A SICKLE CELL ANEMIA FOR Essay

A REFLECTIVE WRITING ON CASE STUDY 1 MANAGING A SICKLE CELL ANEMIA FOR ASSESSMENT 2 - Essay Example Diagnosis is usually made at birth at the time of newborn screening. Disease management is usually focused on pain, hydration and infections prevention and various complications resulting in vaso-occlusive crises (Lee, Askew, Walker, Stephen & Robertson-Artwork, 2012). This paper is a reflective essay and discusses leadership management on the caring of a patient with sickle cell disorder by applying the theoretical concept from Gibbs framework of reflection. The essay is based on the case study of a 25-year old African-Caribbean man who had been diagnosed episode of sickle cell pain. The patient has been admitted in the Lister Hospital six times on the same issue. Though the previous pains were on the abdominal and legs, this time round he came up with chest pain also. Skills, knowledge and attributes linked to leadership are also discussed and change management leadership concept applied. The paper has analyzed my accountability and delegation, ending up with conclusion summarizing the whole paper concept. The reflective model that I have decided to apply is Gibbs model of reflection. This framework is grounded on Gibbs Reflective Cycle developed in 1988 (Gibbs, 1998). The framework is related to Kolbs Learning Cycle, but it covers the principles at large. Every step of the cycle starts with describing the event, then reviewing; reflecting on the experience then ends up with the formulation of a plan to deal with the same experience in the future. This cycle constitutes six steps of which the practitioner is expected to provide answers to various questions each leading to the next step, stressing an adequate event analysis provoking decisive thought. Fresh meanings are developed making the learner come up with an affirmative plan of action (Gibbs, 1988). The six steps involved include: description- what occurred? , feelings-what were you experiencing? ,

Hitchcock’s Work at an Auteur in his Movie, Vertigo :: Movie Film Essays

Hitchcock’s Work at an Auteur in his Movie, Vertigo Though complex and brilliantly written for its time, the plot of Alfred Hitchcock’s film, Vertigo, is only half of the genius behind it. Alfred Hitchcock’s unique presence as an auteur is truly what sets his films apart. There is symmetry to his shots that give the film an artistic feel, as if each frame were a painting. Many times, within this symmetry, Hitchcock places the characters in the center of the frame; or if not centered, then balanced by whatever else is adding density to the shot. For example, as Madeline sits and looks at the painting in the museum, there is a balance within the frame. To counter-act her position to the right of the painting, Hitchcock puts a chair and another painting on the left side, which is visually pleasing to the eye of the audience. The use of red and green not only adds a visual effect as well, but later serves as a clue that Madeline is not actually dead, when the women who looks like her is wearing a green dress. Hitchcock has a way of throwing clues in the face of the spectator, yet still allows some room for the spectator to find their own less obvious details. In the same museum scene, Hitchcock shows the viewer exactly what he wants them to see. In a sense, Hitchcock can be very manipulative with the camera. The audience sees the picture containing the women with a curl in her hair holding flowers, and then the direct connection is made by the camera, by showing the curl in Madeline’s hair, and the flowers sitting next to her. The spectator is led to believe that they have solved the mystery and she is truly possessed by the women in the picture. However, Hitchcock does this on purpose to lead the audience away from the truth that she is only acting. It is for these reasons that Hitchcock’s work at an auteur adds a level of depth and intrigue. Hitchcock has characteristics as an auteur that is apparent in most of his films, as well as this one.

“Pretty Little Liars” by Sara Shepard Essay

Freud believes that it is part of everyone’s personality to seek pleasure through violence; it is part of the â€Å"ID.† However, the ego negotiates between the ID and superego, meaning the majority of people can regulate between the morals of society and their own pleasures. I agree with this, as does Sara Shepard, the author of â€Å"Pretty Little Liars.† I believe that people who seek pleasure through violence are ill minded, and have psychological issues, due to the fact that the ego should be able to tell the brain to follow the morals of society. ‘A,’ a character from Pretty Little Liars, nobody can solve the mystery regarding who exactly ‘A’ is, however they are ill-minded, and seek pleasure in harming others as a joke. Ill-minded people like this are evil. Most people follow the morals of society, but still enjoy violence. How the person goes about enjoying it is what differs them from everyone else. For example, an individual could can enjoy watching crime shows, such as CSI, Criminal Minds, Law and Order and many others. Even though they enjoy these shows it does not mean that they would go out and seek to hurt someone the way the criminals do to their victims in the show. In â€Å"Pretty Little Liars,† Aria, Hannah, Emily, and Spencer are all good people. They do not go seeking violence, they do not seek harm. This is the way most people in society are. These ‘good people’ have a good ego. Meaning it is negotiating their wants to work with the morals of society. A very select few are ill-minded wishing only harm upon others. ‘A’ from â€Å"Pretty Little Liars† is one of these select few. She or he makes it their goal to ruin the lives of Aria, Hannah, Emily and Spencer. For example, Aria gains an interest in a man during the summer; little did she know he was her new English teacher. They keep it a secret between only them; they were not going to let that tare their new love for each other apart. However, ‘A,’ knows everything. They know how Aria’s dad (a teacher) had an affair on his wife years ago. Due to the fact that Aria is keeping her relationship a secret she receives a text message, signed A, saying, â€Å"Aria, Maybe he fools with students all the time. A lot of teachers do†¦Ã¢â‚¬ ¦. Just ask your dad! –A† (Shepard, page 139). This quote shows how A knows everything. They know the girls’ past, and use it against them. ‘A’ is a murderer, they killed Allison during the beginning of the novel, and Ian during the end. ‘A’ did not intend to kill Ian but meant to kill Spencer. The girls have no understanding as to why they are ‘A’s’ targets. They are good people, not intending any harm. This is not a normal person. Innocent people are killed every day because people are sick. They seek pleasure in watching the suffering of an innocent individual. It is not normal or moral, for people to be this evil. I can speak on a personal level. I do not seek pleasure through violence, I do enjoy crime shows, but does that make me a bad person? No. Although someone has enjoyed taking their pleasure out on me by violence, and those that do that to an innocent person are evil. I do not think that the people that look for pleasure in violence truly understand how they affect a person. I can relate to the girls in Pretty Little Liars because they seek help, sometimes people will try and help you, other times it’s a hard concept for many to believe. Emily, Aria, Hannah and Spencer cannot trust anybody the same because of the horror and threats they are encountering that affect their daily lives. Just as I cannot do a lot of things that I use to do prior to my incident. Nothing is the same. People that seek violence do not realize what they are actually doing to other people because they only seek self-pleasure, they are ill-minded. There is always going to be a psychological battle between the ID and superego, however the ego’s ability to negotiate between the two is what will make or break an individual. There are many ill-minded people in our world, there is help. ‘A’ is an evil person, just like many in our world seeking pleasure in selfish ways because they don’t know any different. Their effects on people could be unfortunate. Not everyone is made evil, it’s a psychological illness. There is good in this world. Works Cited Shepard, Sara. Pretty Little Loars. New York: Harper Teen, 2006. 139. Print.

USA TEST PREP ANSWER MATH Essay - 1482 Words

HSAP MATH 1.5 test 1) Halee set up a lemonade and cookie stand at the end of her street. She is selling lemonade for $0.25 per cup and cookies for $0.25 each. She sells 15 cookies and 35 cups of lemonade. Her total sales can be represented by the expression shown. 0.25(35) + 0.25(15) Use the commutative property to write an equivalent expression. View Hide Incorrect The solution is 0.25(15) + 0.25(35). The order in which the products are added does not matter. This is an example of using the commutative property. Solution This is the result of solving an equation to find a value(s) for the variable(s) which make the equation true. Product This is the result after multiplying a set of numbers or algebraic†¦show more content†¦To get 20, we subtract 4 from both sides of the equation. Equation The statement formed when an equal sign is placed between two expressions. Solution This is the result of solving an equation to find a value(s) for the variable(s) which make the equation true. Side This is the name for one of the line segments which make up a polygon. 4) 7x + 3x + 4 = 24 (Given) 10x + 4 = 24 (Simplify) 10x = 20 (?) x = 2 (Division) What is the missing reason for the argument shown? Answers available in ... 10 Take this time to do your best on this question. A) addition B) division C) multiplication D) subtraction Stats Question Feedback Number and Operations - Representations and Relationships (1.h) Justify Steps (1.h) Justify Steps Justify the steps in solving equations and inequalities. Stats Total Answered: 56,682 Percent Correct: 46% DOK Level: 2 5) Which value for x makes 35% = x true? View Hide Correct When x = 0.35, 35% = x is true. 35% is also equal to 7 20 . equal Two quantities that are exactly the same amount are this. 5) Which value for x makes 35% = x true? Answers available in ... 10 Take this time to do your best on this question. 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